Writing

Insights on technology, products, and growth from 20+ years in IT.

AWS Marketplace Opens to Indian Companies — A Game Changer

How Indian SaaS companies can now reach 100+ countries without foreign subsidiaries.

2025-05-11

How Tata Motors Changed Pricing for SaaS

What we can learn from automotive industry pricing strategies.

2024-09-15

8 FinOps Best Practices to Reduce Cloud Costs

Key strategies every business should implement to optimize spending.

2024-08-01

The Crawl-Walk-Run Framework for Cloud Cost Optimization

A phased approach to implementing FinOps in your organization.

2024-06-20